About the Museum
The Rubin Museum of Art is a dynamic environment that stimulates learning, promotes understanding, and inspires personal connections to the ideas, cultures, and art of Himalayan Asia.
Now in its second decade, the Rubin welcomes over 175,000 visitors annually and has a growing membership of more than 4,000 households. Contained within five floors of galleries are several long-term rotating installations drawn from the permanent collection as well as frequent short-term loan exhibitions that are more broadly conceived in concept, art, geography, medium, and time. The Museum presents over 250 films, performances, and on-stage conversations annually as well as a robust roster of other educational initiatives. The ground floor is free-to-all and is a lively nexus for conversation, shopping, and refreshment.
The Museum’s collection includes over 3,000 objects spanning more than 1,500 years up to the present day. Renowned for its quality and depth, the collection focuses on art from the Tibetan Plateau and is broadened by a significant number of important examples from surrounding regions, including Nepal, Bhutan, India, Pakistan, Afghanistan, China, and Mongolia.
About the Position
The Manager of Digital Content and Production will produce web content, support internal communications systems, and oversee digital media initiatives.
As the principal administrator of the Museum’s website, the Manager of Digital Content and Production will manage the workflow for all content that is published to the website and related web properties. S/he must have in-depth knowledge of complex content management systems and experience leveraging multiple taxonomies to organize a variety of rich content. S/he will manage and publish the day-to-day updates that are required (events, exhibitions, media center), as well as facilitate broader institutional online campaigns (interactive experiences, crowdfunding campaigns, etc). S/he will be able to determine what is possible within the framework of the CMS, create wireframes and page layouts leveraging existing style guides, as well as recommend new projects to extend the website’s functionality and ease of use.
The Museum’s overall communications strategy is founded on making data-informed decisions. This role will be responsible for considering the larger digital landscape of the Museum’s engagement with its audience, which includes the capture and analysis of metrics from the Museum’s web properties using Google Analytics, as well as integrating data from the Museum’s ticketing, CRM, email marketing, and online shop systems.
As the in-house video and audio editor, this position is responsible for developing, managing, and executing audio and video projects for the Marketing and Communications team. This requires the ability to draft scripts, create storyboards, shoot and edit video, capture and edit audio for podcasts, manage relationships with external consultants, and deliver media for online, broadcast, and in-gallery use. This role consults with the Exhibitions team on in-gallery media initiatives, in particular in regards to the leveraging of media content across all communication channels. Additionally, this role oversees the editing of Programming content, recorded in the theater. The Manager of Digital Content and Production will work with consultants to edit items from the video archive for distribution. S/he manages the Museum’s YouTube channel, podcasts, and the online Media Center.
The incumbent will report to the Head of Marketing & Communications.
Responsibilities include but are not limited to the following:
Web and Database Administration
- Develop and share reports on activity on the Museum’s various web properties.
- Manage or advise consultants contributing to the Museum’s various digital engagement strategies.
- Advise and assist with institutional database integration where possible (especially related to e-marketing and e-commerce).
- Liaise with all staff in order to effectively plan and support web-based services related to their goals and objectives.
- Manage the workflow for publishing web content on the Museum’s web properties.
- Oversee the website’s Content Management System (ExpressionEngine), which includes user management, user permissions, customizations for user roles, and taxonomy management.
- Develop basic wireframes for new content to ensure that the Rubin’s web presence is designed and deployed in a user-friendly manner.
- Work with in-house graphic designers to maintain a consistent look and feel throughout the Museum’s web presences and media assets.
- Conduct in-house training sessions for users of the Content Management System.
- Provide technical support to staff and users of the Museum’s websites.
- Pre-Production duties e.g. write scripts, create storyboards, draft contracts for consultants, scout locations, and develop project timelines.
- Production activities, e.g. capture audio and video, set up basic lighting, and facilitate interviews.
- Oversee the editing of content from current and archived programs (video and audio), which includes:
- Managing contractors hired to prepare and deliver videos for distribution agreements.
- Editing archival programs for communication uses.
- Consulting with AV team and Programs department on the process of capturing and archiving media content.
- Familiarity with digital trends and best practices
- Bachelor’s degree in related field
- Basic understanding of PHP, or other scripting language
- Production/post-production skills:
- Understanding of industry standards for video and audio production
- Ability to capture audio and video, set up basic lighting, facilitate interviews
- Strong working knowledge of rich media/online media and motion graphic applications and delivery programs, ability to edit in Adobe Premiere Pro/ Final Cut Pro 7 (required)
- Familiarity with various media conversion tools such as MPEG streamclip, Adobe Media Encoder, Toast, etc.
- Familiarity with digital audio editing software, e.g. Audition, Pro Tools
- Project management and planning skills including: ability to optimize processes, develop workflows and communicate those to team members
- Creativity in regards to multi-media storytelling preferred
- Ability to create narrative structures and express them in storyboards a plus
- Excellent inter-personal skills and ability to work with all departments and various stakeholders required
- Excellent oral and written communication skills required
- Ability to meet deadlines for a multitude of tasks in a fast paced working environment required.
- At Least 3 years of experience with and knowledge of:
- Email Marketing
- Social Media Platforms
- Google Analytics
- Strong interest in the arts and culture a plus
The Rubin Museum offers a competitive salary and benefits package.
How to Apply
Please provide the following as part of your application: Complete resume, including salary history and salary requirements. A cover letter addressing both your interest in the Rubin Museum, and your qualifications for this position. Applications: Indicate Manager of Digital Content & Production on Subject Line of Email or in body of cover letter. Applications in electronic format preferred, and accepted at email@example.com Mailed applications – Manager, Human Resources, Rubin Museum of Art, 150 West 17th Street, New York, New York 10011.